The task of meticulously labeling French confections must belong to a poet: behold, the oh-so-aptly named "euphoria". pic.twitter.com/lQSSx3tE0o
— Jessica Helfand (@ParisOneForty) September 9, 2014
Working men of our local marché — the knife sharpener and the organ grinder. (Who knew that was still an actual job?) pic.twitter.com/FiMQE0Kaoi
— Jessica Helfand (@ParisOneForty) September 10, 2014
One might think googly eyes is the result of too much time spent on Google — but no: their provenance lies elsewhere. pic.twitter.com/dozpZbob55
— Jessica Helfand (@ParisOneForty) September 11, 2014
Amazing typographic signage aside sometimes these are the most evocative messages on the street. Also: where's No. 8? pic.twitter.com/obRdY1WOYD
— Jessica Helfand (@ParisOneForty) September 12, 2014
High up above the congestion on the Rue du Louvre — a pitch-perfect, film noir neon sign for a real detective agency. pic.twitter.com/6QU5FSyWAd
— Jessica Helfand (@ParisOneForty) September 13, 2014
There is a fascinating if unintended story in this forgotten shop window: a visual palimpsest waiting to be decoded. pic.twitter.com/VfpcDEePD7
— Jessica Helfand (@ParisOneForty) September 14, 2014
Yes: a QR code on a sepulcher. The work of André Chabot, an artist. But could it also be the future of our memorials? pic.twitter.com/TZlCdKneKw
— Jessica Helfand (@ParisOneForty) September 15, 2014