Safety — India, 1995
Design: S. Gosh, printing sponsored by East-West Committee, London for NGO-AIDS cell, Centre for Community Medicine, AIIMS, New Delphi, UNESCO/AIDSTHI workshop, Bihar, India
A married couple — the wife is offering a condom to her husband's outstretched hand. By accepting this from her, it is implied that he has agreed to use it. The message suggests that in order to be safe you must use a condom. The poster image is rendered in an illustrative pictorial style, simple, unembellished and easily accessible to its target audience of men primarily living in the rural areas of India.
