George Kirgo, How to Write Ten Different Best Sellers NOW
New York: Simon and Schuster, 1960
“Why is a book that’s so much fun to do hardly ever a success? The designer pulled every trick he knew, he even made a comma with a bird on it for a type face that had no comma (p. 104) — but the book laid an egg.
“(I still like the binding—quand meme!)”
